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3 Coats To Buy Now

Trend WatchSahra Schukraft

January blues got you down? Need a wardrobe update? Why not pep it up with the seasons hottest coat trends! Here's what we're loving now, and as always you can shop these styles on any of our It Girl tours!

1. The Teddy Bear Coat

It Girls are going crazy with the bear emoji, and this cozy jacket. The best part about this jacket is that it literally goes with any personal style; whether you're a jeans and a tee shirt kind of girl, a minimalist babe, and edgy girl, or a total trend babe, you can ROCK THIS style.


2. The Long Line Plaid

Trendy and minimalist babes line up and grab your plaid! This is a perfect overcoat and the length adds some extra warmth.


3. The Statements on the Sleeve

Can't decide if you want fur or a form fitting jacket? This trend pairs the best of both worlds in a totally fabulous way. You can go minimal with classic fur, or go bold with a bright color.

Fall 17 Color Report

Trend WatchSahra Schukraft

We previously chatted about our favorite trends for the upcoming fall season. This week, we wanted to chat about the colors we're loving for fall!

First up, Burnt Orange (AKA: "Pumpkin Spice") is making a huge splash this fall! Not sure if that's because it reminds us of pumpkin spice everything or the rusty hue creates a warm fuzziness over our eyes but we LOVE IT.

Fall 2017 Color Trend Orange Pumpkin Spice

Next up, we'll go with "irridescent". While not a color per se, holographic hues are about to have a MAJ moment. Whether it's a shimmering knit, pearly nails, or shoes with a sheen, you can't go wrong with a little glimmer.

FW 2017 Color Trend Holographic

Millennials and Gen-Zers are in love with the fantastical; unicorns, and mermaids inspired the rise of Muted Teal through all facets of art and design for the coming season. This pretty hue pairs well with oranges and burgundy's for a bold statement, or even by itself or with a navy for a more monochromatic mod aesthetic.

FW 17 Color Trend Teal

What do you think of these colors for fall?  We're loving how versatile they are; they paid well with the ever-present-for-fall burgundy, mustard,  and navy tones, while also being beautiful stand alone hues for a monochromatic mod aesthetic.


Need help finding these color trends for fall? Book your Shop The City tour today and we'll get you fall ready!

The Hottest Things to Buy for Pre-Fall

Trend WatchSahra Schukraft

August is here and with that comes back to school shopping (*cough*perfect opportunity for our teen tours*cough*) or, if you're an adult, fall style shopping! Even though we're still bikini clad it's time to start thinking about the layers to stock up on for fall. Here's what we're predicting to be the top trends that you NEED to buy now! Want to know where to shop them? Join us on an It Girl tour in any city and we'll make sure you're ready for fall with all the trends.

1. The Kimono Jacket - This silky layering piece gives a luxe PJ aesthetic that's perfect for dressing up or down.

2. Smart Slides - Flat slides, or flat mules if you will, give a bohemian yet tailored look to any outfit made even better if they have a pointed toe, fun print, or a special embellishment to make a statement.

3. Embroidered Denim - Bring back some 70s and 90s nostalgia with this cool trend - we love embroidered jackets with patches or floral appliqued trousers. The coolest part about this trend is the opportunity to customize and DIY - after all, true style is personal.

4. Netting - Fishnets are on an uptick; we love a fishnet top paired with a cool leather jacket, or fishnet tights peeking over jeans or even under at the ankle for a fun bit of edge.

5. Low Tops - Whether you're bougie with the embroidered Gucci's, or more casual with the Adidas Superstars, this trend is an instant street style hit for fall.

What trends are you looking forward to wearing this fall?

Book an It Girl Tour to shop these trends and more!

Summer 2017 Pop Ups

Sahra Schukraft

One of the best parts about booking a tour with Shop The City is the insider knowledge to visit local pop up shops and sample sales that, as someone visiting from out of town or out state, you might not know about otherwise. Summer is full of shopping festivals, weekend soirees, and dope sample sales, many of them proving you don't need to be in a fashion capital to find great style.

1. DC's Femme Fatale Pop Up

Femme Fatale DC Pop Shop

DC's baddest bishes have joined together in a 3-month summer stay in the city's hip neighborhood, H st. Their style is urban-contemporary; ideal for the girl who knows her style and isn't afraid to get funky with it. Their temporary abode is as instagrammable as it is shoppable, and makes it the perfect spot on our DC It Girl tour.

2. Alexandria's 116 King

Alexandria Pop Up Shop

Maybe you're not an edgy girl; maybe you err on the side of preppy, with a taste for quality and color. Alexandria's 116 King is the place for you, flying in designer and handmade goods from Africa, Charleston, and more. Between budding prep-fame The Skinny Dip and adorable baby clothes mixed with men's polos and accessories there's something fore everyone at this spot. Our fave pick? the Artemis woven loafers - a perfect flat or slide to transition through summer into fall.

3.  NYC's Smart & Sexy

Smart and Sexy Bra Bar

If there's one thing we love it's Bachelorette Parties (ahem, bride-to-be's always shop free on our tours!). This summer we're planning to put the Bra in Bra-ide Babe with the Smart & Sexy pop up in Soho. We'll shop for fun intimates and frilly things at their special pop-up discounts., along with other special discounts on our NYC It Girl tour.

4. NYC's Mizzen and Main

Mizzen and Main

We're always working to add more tour options, and this summer we'll be adding the NYC Man's Tour. here we'll shop the coolest in men's style and fashion and plan to make Mizzen and Main's Soho pop up a focal point for dressing these men.



Want to shop the coolest shops? book your tour now!

Trend Talk: Millennial Pink

Trend WatchSahra Schukraft
millennial pink

Believe it or not, but pink is the hottest color of the decade, but not just any pink. We're talking the newly coined "millennial pink"; a soft subdued hue reminiscent of pepto bismal and 80s décor. It's androgynous, which makes it perfect for our post-gender-identifying generation, while still being able to be feminine and masculine when it needs to be. It works for the home and the wardrobe, from rose gold and copper metals to lush velvets and crisp cottons. It's safe to say that millennial pink is our fave trend to look forward to this coming season.

Shop our fave Millennial Pink picks from our partner stores and shop online or on tour with us!

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